What Happens When You Switch to Extra Virgin Olive Oil for 30 Days?

If you're anything like us, olive oil is already a kitchen staple. But for many people, it's still something that's only used occasionally – a drizzle over a salad or a splash in a recipe now and then.

So here's a little challenge:

What if, for the next 30 days, you used extra virgin olive oil every single day?

Not just for salads, but for cooking, dressing, dipping, roasting and finishing dishes.

You might be surprised by just how much of a difference one simple ingredient can make.

Week 1: You start reaching for it without thinking

At first, it's a conscious decision.

Instead of butter on your toast, you dip fresh bread into olive oil.

Instead of grabbing another cooking oil, you reach for your bottle of extra virgin olive oil.

You drizzle it over roasted vegetables, stir it into pasta and finish soups with a splash just before serving.

Very quickly, it becomes part of your everyday cooking.

Week 2: Simple meals suddenly feel more exciting

One of the joys of really good extra virgin olive oil is that it doesn't need much else.

A ripe tomato, a piece of crusty bread, a pinch of sea salt and a generous drizzle of fresh olive oil suddenly becomes lunch.

Steamed vegetables become something to look forward to.

Even scrambled eggs seem that little bit more luxurious.

Good olive oil has a way of making simple ingredients shine.

Week 3: You start cooking a little differently

Once you begin using olive oil every day, you naturally start looking for new ways to enjoy it.

You might discover:

• Homemade salad dressings
• Olive oil cakes
• Hummus with an extra drizzle on top
• Roasted chickpeas
• Mediterranean-style grain bowls
• Fresh pesto
• Bruschetta
• Roasted fish or chicken with herbs and lemon

Instead of following recipes exactly, you start building meals around fresh ingredients and good olive oil.

Week 4: It becomes a habit

By now, you probably aren't thinking about the challenge anymore.

It's simply become the way you cook.

And that's really the beauty of it.

Extra virgin olive oil isn't an occasional luxury in Mediterranean countries—it's part of everyday life.

It's used generously, enjoyed daily and shared around the table.

One thing you'll probably notice...

You'll also become a little more particular about your olive oil.

Once you've been using it every day for a few weeks, you'll notice the difference between a fresh, flavourful extra virgin olive oil and one that's bland or tired.

A good olive oil should add something to every meal—not just disappear into the background.

Why freshness matters

Like any fresh ingredient, olive oil is at its best when it's young.

Freshly harvested extra virgin olive oil has bright, vibrant flavours with the characteristic fruity notes, gentle bitterness and peppery finish that make it so enjoyable.

That's why we believe it's worth choosing an oil you genuinely love using.

Because when it tastes this good, reaching for it every day becomes effortless.

Ready for your own 30-day challenge?

For the next month, try making extra virgin olive oil your go-to cooking fat.

Drizzle it over vegetables.

Dip fresh bread into it.

Finish soups and pasta with it.

Use it in homemade dressings.

Bake with it.

The goal isn't to follow strict rules.

It's simply to enjoy using one fantastic ingredient a little more often.

You might just find it becomes your favourite thing in the kitchen!